Smart AdServer signs a pan-european agreement with MEETIC

Smart AdServer signs a pan-european agreement with MEETIC

The leading European site that is dating opted for Smart AdServer to control every one of its web marketing promotions in France and European countries

Paris, – Smart AdServer, a number one player in Europe in adserving and electronic marketing, announces that MEETIC, the key European dating agency, has plumped for its marketing answer to deliver each of its display promotions in European countries and optimise its campaign to recruit brand new users.

Started in 2002 by the French born Marc Simoncini, MEETIC could be the leading European agency that is dating. Providing two services that are different dating and matchmaking with Meetic and Meetic Affinity mainly – in 16 countries in europe (France, Belgium, Switzerland, Luxembourg, Italy, Spain, Austria, Sweden, Finland, Denmark, the uk, Germany, Portugal, Poland, Norway additionally the Netherlands) and Latin America, MEETIC will come in 13 languages. With 945,000 members, and after the buyout associated with the European tasks of its competitor Match.com (the united states team IAC and worldwide frontrunner) final February, MEETIC happens to be the benchmark for online dating sites in European countries. It’s in specific by way of a powerful online recruitment policy that MEETIC happens to be in a position to be market frontrunner, across European countries. Regarding the power among these outcomes, MEETIC made a decision to carry on its expansion in European countries.

With this thought, MEETIC had been searching for a reliable, scalable and revolutionary solution that is technological handled by a group of specialists, rendering it feasible, regarding the one hand, to control and harmonise every one of its promotions to win new customers and improve consumer loyalty in European countries, as well as on one other to analyse performance and quickly determine any return on the investment. After examining all leading technologies in the advertising host market, MEETIC find the Smart AdServer advertiser solution, in specific for the advanced features and user friendliness that is real. Additionally, MEETIC’s specific major acquisition issues needed a personalised response. Smart AdServers capability to develop customised functions with excessively high added value services of focusing on, reporting and monitoring had been consequently a determinant criterion for MEETIC.

Now boasting MEETIC among its clients, Smart AdServer has strengthened its place as a benchmark player into the French and European areas. “We are pleased to announce the signing with this contract that is pan-European one of several biggest advertisers in European countries. This agreement fits completely with your worldwide development strategy, and bears witness to your undeniable competitive benefits and readiness of Smart AdServer“, states Cyrille Geffray, the Managing Director of Smart AdServer. “This signing is a powerful sign not merely for all of us however the whole market. The largest players, advertisers, news agencies and marketing homes are actually prepared to imagine a substitute for conventional adserving solutions. They’re looking for more revolutionary lovers able to guide their jobs. Within an environment that is increasingly competitive that your internet marketing marketplace is dominated by three key players, Smart AdServer’s freedom from some of these leaders can also be reassuring.”

Among its consumers are big news agencies such as for instance Zed electronic, Starcom, Mindshare, Mediacom, Mediaedge:cia, Universal McCann, … because well as a big amount of websites and businesses, including PIXmania, Reed company, Axel Springer Hungary & Poland, broadcast Canada, MSD worldwide, Wolters Kluwer, Los Angeles Vanguardia, Canal+, Curse Gaming, Amiado…

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